KISSIK
One of our first projects, our client came to us seeking to build a ‘viral’ video framework that can be filmed on newer songs, using strong cuts, high-caliber dancers and choreographer, packaged in a stimulating edit. We completed this shoot in 2 hours, getting various angles across the 1 minute long choreo, and pulled together a cinematic close-up introductory scene that hooked the audience, with heavy amounts of camera work to bring out the best in dancers.
In post-production, this video cuts between many different options to bring it the ‘social media ready’ look and feel, with glowy pink and purple lighting to match the energy of the song in its original form. We also pulled together a teaser with snippy effects and part of the audio to further the social media engagement potential. As of this snippet, Kissik garnered a massive audience and heavy interaction, with 639K views, 43K likes, ~200 comments, and more than 10K shares.